Straight answers
Questions operators actually ask.
Why is the audit only $7,500 when firms charge six figures?
Because there's no pyramid under me. Big-firm pricing pays for partners who sell, managers who manage, and analysts who learn on your dime. Madrona's price pays for senior delivery and nothing else. It's also priced so the decision takes one approval, not a budget cycle.
We already tried AI and it went nowhere. Why would this be different?
Most stalled initiatives failed at selection, not technology — the wrong process got picked, or no one scored data readiness before building. The audit exists to fix exactly that failure. And you see a working prototype before the engagement ends, so "going nowhere" is structurally impossible.
What happens to our data?
Discovery uses representative samples wherever possible, everything is covered by the confidentiality terms in the SOW, and nothing about your business is used in marketing without written permission. The case studies above are anonymized by agreement.
Who actually does the work?
Me. Every interview, every score, every line of the prototype. If that's a bottleneck for your scale, I'm the wrong firm — see the section above.
What if the 14 days reveal nothing worth automating?
Then the readout says so in plain language and the roadmap is a recommendation not to spend more money. It's rare, but it's a real outcome, and it's a far better $7,500 than a $100K assessment that recommends building anyway.
